Designing Products That Turn Ideas Into Industry Leaders

Milivoje Ljusic is a digital product designer working at the intersection of product design and AI. For over a year, he's been designing identity verification products at Incode, whose AI-driven biometrics and fraud-prevention technology is trusted by enterprise clients including Amazon, TikTok, Citi, Experian, and AT&T.

Beyond Incode, I've worked across web, mobile, and digital platforms for brands like NCR Corporation and Boehringer Ingelheim, and helped build products from the ground up as a founding designer at startups like Wayd and eDrive.

My goal is to design products that are both intuitive and trustworthy — combining sharp product thinking with fast, craft-first execution.